Privacy Policy

  • Your Privacy Matters to Us

    We believe in transparency. That’s why we created this Privacy Policy to clearly explain how we collect, use and protect your personal information, and the rights you have over your data.

    Clear. Transparent. Secure.

  • Protecting Your Information

    We take reasonable steps to protect your personal and project information from unauthorised access, loss, misuse or disclosure.

  • How We Use Your Information

    We use your information to respond to enquiries, provide quotations, manage projects, process payments, communicate with you and deliver our video production and animation services.

  •  
Payments & Project Information

A 50% deposit is required before production begins, unless otherwise agreed in writing. We use payment and banking services where necessary to process project payments securely.

Welcome to ExplainersVideo, a professional video production and animation service operated as a sister company/business division of Graphite Work.

At ExplainersVideo, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains what information we collect, why we collect it, how we use it, how we protect it, when we may share it, how long we retain it and what rights you have regarding your personal information.

This Privacy Policy applies to visitors to our website, prospective customers, existing customers, suppliers, business contacts and anyone who communicates with us regarding our services.

Our services may include explainer videos, 2D animation, motion graphics, whiteboard animation, character animation, typography animation, product demonstration videos, SaaS videos, training videos, promotional videos, social media animations and other video production services.

By using our website or providing your personal information to us, you acknowledge that you have read and understood this Privacy Policy.


Who We Are

ExplainersVideo is a sister company/business operation of Graphite Work.

ExplainersVideo provides professional video production, animation and related creative services to clients in the UK and internationally.

For privacy and data-protection purposes, the relevant business entity responsible for your personal information will depend on how your enquiry, contract or project is handled.

 

Business: ExplainersVideo / Graphite Work
Website: explainersvideo.com
Email: info@explainersvideo.com
Parent/Sister Business Website: graphitework.com

 

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us using the email address above.


Information We Collect

We may collect different types of personal and business information depending on how you interact with us.

Information you provide directly

When you contact us, request a quotation, place an order or work with us, we may collect:

  • Full name

  • Company or organisation name

  • Job title or position

  • Email address

  • Telephone or mobile number

  • Business address

  • Billing information

  • Project requirements

  • Video scripts and storyboards

  • Brand guidelines

  • Logos, photographs, illustrations and other artwork

  • Voice-over or audio files

  • Video files and other project assets

  • Feedback, revisions and project instructions

  • Information contained in emails, messages and other communications

  • Information you voluntarily provide through our website contact forms

Payment information

When you purchase our services, we may collect information relating to your payment, invoice and transaction.

We may use third-party payment providers or banking services to process payments. We do not normally need to store your complete card or banking credentials ourselves when payment is processed by a third-party provider.

Payment providers may process your information according to their own privacy policies and terms.

Information collected automatically

When you visit our website, certain technical information may be collected automatically, including:

  • IP address

  • Browser type

  • Device type

  • Operating system

  • Date and time of website access

  • Pages visited

  • Referring website

  • Approximate geographic information

  • Website interaction and usage information

  • Technical and diagnostic information

This information may be collected through website hosting systems, analytics services, cookies and similar technologies.


How We Use Your Information

We may use personal information for the following purposes:

  • To respond to enquiries

  • To provide quotations and proposals

  • To discuss your project requirements

  • To provide video production and animation services

  • To prepare contracts, invoices and project documentation

  • To process and administer payments

  • To communicate with clients about projects

  • To manage revisions and approvals

  • To deliver completed projects

  • To provide customer support

  • To maintain business and financial records

  • To improve our website and services

  • To understand website usage and performance

  • To prevent fraud, misuse and security threats

  • To comply with legal and regulatory obligations

  • To resolve disputes

  • To enforce contractual terms

  • To protect our business, website, systems and clients

  • To send marketing communications where permitted by law

We will only use your information for appropriate and lawful purposes.


Lawful Basis for Processing Personal Data

Where UK data-protection law applies, we process personal information using an appropriate lawful basis.

Depending on the circumstances, this may include:

Contract

We may process information where it is necessary to enter into or perform a contract with you.

For example, we need your contact and project information to provide a quotation, agree project requirements, produce your animation and deliver the final files.

Legitimate Interests

We may process information where it is necessary for our legitimate business interests and those interests are not overridden by your rights and freedoms.

Examples may include managing client relationships, maintaining business records, improving our services, protecting our systems and preventing fraud.

Legal Obligation

We may process information where necessary to comply with legal, accounting, tax or regulatory obligations.

Consent

Where consent is required, we will ask for your consent before carrying out the relevant processing.

You may withdraw consent where consent is the lawful basis for processing.

The UK ICO recommends that organisations identify and document the appropriate lawful basis for each processing purpose.


Project Files and Client Materials

As a video production company, we may receive confidential and commercially sensitive materials from clients.

These may include:

  • Business plans

  • Product information

  • Internal presentations

  • Training materials

  • Scripts

  • Storyboards

  • Brand assets

  • Marketing materials

  • Company information

  • Product demonstrations

  • Customer information supplied for inclusion in a video

  • Audio, video and image files

  • Other materials supplied specifically for a project

We will use these materials primarily for the purpose of completing the agreed project.

Clients should only provide us with information and materials that they are authorised to provide and use.

Where you provide personal information relating to your employees, customers, students, staff or other individuals, you remain responsible for ensuring that you have the appropriate authority or lawful basis to provide that information to us.


Confidentiality of Client Information

We understand that clients may provide confidential business information while working with us.

We will take reasonable steps to protect confidential project information and will not intentionally disclose confidential client information to unrelated third parties except where:

  • It is necessary to complete the agreed project;

  • You have authorised us to do so;

  • We are required to do so by law;

  • It is necessary to use a service provider involved in delivering the service;

  • It is necessary to protect our legal rights or business interests; or

  • Disclosure is otherwise permitted or required by applicable law.

If your project requires a specific confidentiality or non-disclosure agreement, we can consider entering into an appropriate agreement where agreed between the parties.


Sharing Personal Information

We do not sell your personal information.

We may share information with trusted third-party service providers where reasonably necessary to operate our business or deliver our services.

These may include:

  • Website hosting providers

  • Email and communication providers

  • Cloud storage providers

  • Payment and banking providers

  • Accounting and invoicing services

  • Website analytics providers

  • IT and security providers

  • Professional advisers

  • Legal advisers

  • Subcontractors or production specialists working on your project

  • Other service providers required to complete your project

Where appropriate, we require service providers to handle personal information securely and only for authorised purposes.

We may also disclose information where required by law, court order, regulatory authority or law-enforcement authority.

The ICO states that organisations should explain who they share personal data with, including relevant processors and categories of recipients.


International Data Transfers

Because we work with clients and service providers internationally, some information may be processed or stored outside the United Kingdom.

Where personal information is transferred internationally, we will take appropriate steps required by applicable data-protection law.

This may include relying on an adequacy decision or using appropriate contractual or other safeguards where required.

Where applicable, information about international transfers and the safeguards used will be provided in accordance with applicable data-protection requirements.


Data Security

We take reasonable technical and organisational measures to protect personal information against:

  • Unauthorised access

  • Accidental loss

  • Destruction

  • Misuse

  • Unauthorised disclosure

  • Unauthorised alteration

However, no website, email system, cloud storage system or method of electronic transmission can be guaranteed to be completely secure.

Clients should therefore avoid sending highly sensitive information through ordinary email unless it is necessary and appropriate to do so.


How Long We Keep Your Information

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected.

The retention period may depend on:

  • The nature of the information

  • The length of the client relationship

  • The requirements of the project

  • Accounting and tax requirements

  • Legal obligations

  • Contractual requirements

  • Dispute resolution

  • Our legitimate business needs

Project files may be retained for a reasonable period after completion for backup, record-keeping, customer-service and business purposes.

We may securely delete or anonymise information when it is no longer reasonably required.

Where a specific legal or regulatory retention period applies, we will retain the relevant information for the required period.

The ICO recommends that privacy notices explain retention periods or the criteria used to determine them.


Cookies

Our website may use cookies and similar technologies.

Cookies may be used for purposes such as:

  • Keeping the website functioning correctly

  • Remembering preferences

  • Understanding website traffic

  • Analysing website performance

  • Improving user experience

  • Measuring marketing campaigns

  • Supporting website security

Some cookies may be provided by third-party services.

Where applicable, non-essential cookies will only be used in accordance with applicable cookie and data-protection requirements.

You can also control or disable cookies through your browser settings.

The ICO advises organisations to provide information about cookies and obtain consent for non-essential cookies where required.


Analytics and Marketing

We may use analytics services to understand how visitors use our website and to improve our services.

We may also use marketing tools to promote our services.

Where marketing communications require consent, we will obtain consent as required by applicable law.

You can unsubscribe from marketing emails at any time by following the unsubscribe instructions provided in the communication or by contacting us.

We will not use your personal information for unrelated marketing purposes without an appropriate lawful basis.


Third-Party Websites

Our website may contain links to third-party websites, platforms or services.

These websites have their own privacy policies and terms.

We are not responsible for the privacy practices, content or security of third-party websites.

We recommend reviewing the privacy policy of any third-party website before providing personal information.


Your Data Protection Rights

Depending on the circumstances and applicable law, you may have rights including:

Right of access

You may request a copy of the personal information we hold about you.

Right to rectification

You may ask us to correct inaccurate or incomplete personal information.

Right to erasure

You may request deletion of your personal information in certain circumstances.

Right to restriction

You may ask us to restrict the processing of your information in certain circumstances.

Right to object

You may have the right to object to certain types of processing, including processing based on legitimate interests or certain direct marketing activities.

Right to data portability

Where applicable, you may request that certain personal information be provided to you in a structured, commonly used and machine-readable format.

Right to withdraw consent

Where we rely on consent, you may withdraw your consent at any time.

Withdrawal of consent does not affect the lawfulness of processing that took place before consent was withdrawn.

Your rights may be subject to legal limitations and exceptions.

The ICO identifies access, rectification, erasure, restriction, objection and portability among the relevant individual rights, with the precise availability depending on the circumstances and lawful basis.


How to Exercise Your Rights

If you would like to exercise any of your data-protection rights, please contact us:

Email: info@explainersvideo.com

Please provide enough information for us to identify you and understand your request.

We may need to verify your identity before providing personal information or making changes to your information.

We aim to respond to valid data-protection requests within the time period required by applicable law.


Complaints

If you have concerns about how we have handled your personal information, please contact us first so that we have an opportunity to investigate and resolve your concern.

You may also have the right to complain to the relevant data-protection supervisory authority.

For UK data-protection matters, this is generally the Information Commissioner’s Office (ICO).

More information about individual rights and privacy obligations is available from the ICO.


Children’s Information

Our services are primarily intended for businesses, organisations and professional customers.

We do not knowingly collect personal information from children for the purpose of providing our commercial services.

If you believe that a child has provided personal information to us without appropriate authorisation, please contact us so that we can review the information and take appropriate action.


Payment and Project Terms

Project Deposit

For video production, animation and other creative projects, a 50% deposit is required before production begins, unless a different payment arrangement has been agreed with the client in writing.

The deposit allows us to allocate production resources, schedule the project and begin the agreed work.

Production will normally begin only after the required 50% deposit has been received and the project requirements have been confirmed.

Remaining Balance

Unless otherwise agreed in writing, the remaining 50% balance is payable upon completion of the agreed project and before final delivery of the completed production files.

For larger or long-term projects, we may agree a different payment schedule with the client.

Project Scope

The agreed quotation or project proposal should identify the expected scope of work, which may include:

  • Video duration

  • Animation style

  • Script

  • Storyboard

  • Voice-over

  • Music

  • Sound effects

  • Number of revisions

  • Final file format

  • Delivery requirements

  • Project price

  • Estimated production schedule

Any work outside the agreed scope may be subject to an additional charge.

Revisions

The number of included revisions will depend on the quotation or project agreement.

Additional revisions, major changes to an approved storyboard or script changes after production has started may result in additional charges and/or changes to the delivery schedule.

Client Delays

Project schedules depend on the timely receipt of client feedback, approvals, scripts, brand assets, voice-over requirements and other necessary materials.

If a client delays providing required information or approval, the delivery date may need to be adjusted.

Cancellation

If a project is cancelled after production has started, charges may apply for work already completed and resources already committed.

The treatment of any deposit or outstanding balance will depend on the project status, work completed, agreed contract terms and applicable law.

Any cancellation terms agreed in a written quotation, proposal or contract will take precedence where applicable.

Final Delivery

Final production files may be released after all agreed payments have been received.

We may withhold final deliverables where an outstanding balance remains unpaid, subject to the applicable contract and law.


Intellectual Property and Client Materials

Clients remain responsible for ensuring that they have the necessary rights, licences and permissions to use any material supplied to us.

This may include:

  • Logos

  • Images

  • Fonts

  • Music

  • Video footage

  • Voice recordings

  • Scripts

  • Brand materials

  • Third-party artwork

  • Other copyrighted materials

Unless otherwise agreed in writing, we do not accept responsibility for infringement resulting from materials supplied by the client.

Ownership and licensing of the final video, source files, artwork, templates, project files, stock assets and other materials will be determined by the agreed quotation, proposal or contract.


Portfolio and Promotional Use

We may wish to display completed work in our portfolio, website, social media profiles, showreels or marketing materials to demonstrate our services.

Where a project is confidential, subject to an NDA, or the client has specifically requested that the work not be publicly displayed, we will respect the applicable confidentiality or written agreement.

If you require a project to remain confidential and not be used for promotional purposes, please inform us before or during the project so that the appropriate arrangement can be agreed in writing.


Accuracy of Information

We aim to keep the personal information we hold accurate and up to date.

If your information changes, please contact us so that we can update our records where appropriate.

You should also ensure that any information you provide to us is accurate and that you have the necessary authority to provide it.


Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

  • Changes to our services

  • Changes to our website

  • Changes to technology

  • Changes to data-protection requirements

  • Changes to our business processes

  • Changes to applicable law

The latest version will be published on our website with the relevant Last Updated date.

We recommend checking this page periodically for updates.


Contact Us

If you have any questions about this Privacy Policy, your personal information, your project information or our data-protection practices, please contact us.

 

ExplainersVideo
Website: explainersvideo.com
Email: info@explainersvideo.com

 

For matters relating to the wider business:

 

Graphite Work
Website: graphitework.com
Email: info@graphitework.com

 

We are committed to handling your information responsibly, transparently and securely.


Important Notice

This Privacy Policy is intended to provide clear information about how ExplainersVideo handles personal information. It is not a substitute for legal advice.

Because ExplainersVideo operates as a sister business of Graphite Work and may work with clients, contractors and service providers in different countries, the exact legal requirements can depend on your business structure, where your clients are located, the services you use, where data is stored and how you process personal information.

We recommend obtaining professional legal or data-protection advice before publishing the final version, particularly regarding your UK GDPR compliance, international data transfers, cookie consent, payment providers, subcontractors and data-retention periods.